The brief I chose to work on is Fedrigoni, as I love creating with paper. The brief tells me that the company want to promote their new single sheets which will be available at The London Graphic Centre.
The company don't want 'just a leaflet' to be created, so my first thoughts were to create something like a cut out, create something 3d or even produce a short animation of some kind. It needs to be engaging, something that will attract attention using paper.
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